SEO: What is it? How its used? SEO: Search Engine Optimization. It is making a page compatible to web search crawlers/bots. Still not getting it? – It is the method of mending your website so that It could become search-engine-friendly in other words, SEO makes your website get more attention from the web search providers (like- Google , Yahoo, Bing etc). Why? Because it gets people to come to your site and hence increases the popularity of your website. As all these search engines are made to help the people who use them – 1. The ones who create these websites & 2. The ones who visit them, these search companies also specify a criteria for the websites to be better cached in websites… So they provide the rules, often some tags better known as meta tags. These tags define values related to the page and also assist the Search Engines. Results? Staggering. Yes, Overwhelming results can be produced if the SEO are utilized to their full extent provided that the